communicating the change
we need.
COMMUNICATING THE CHANGE WE NEED
CONNECTING PEOPLE TO EMBRACE IT
ecosustom is a communication and organisational development consultancy that uses communication as a driver for positive change. With focused and thoughtful communication and exchange formats, ecosustom supports groups from the private, public and non-profit sector in developing and implementing sustainability and transformation strategies.
Because stories connect.
“You could never convince a monkey to give you a banana by promising him limitless bananas after death in monkey heaven.”
Yuval Noah Harari, “Sapiens: A Brief History of Humankind”
SERVICES
1
POSITIONING & NARRATIVE
2
WORKSHOPS & ENGAGEMENT
3
COMMUNICATION STRATEGIES
4
STORIES & CONTENT
POSITIONING & NARRATIVE
An individual, a team, a business – whoever wants to lead and win people over needs a clear positioning.
Narratives are our basic framework. They guide us in our communication from personal conversations to public keynotes and compelling social media content. They connect our 'why', our values and our ambitions with our history and all influencing factors that urge us to act.
We develop this positioning and the narrative that connects people to your vision and motivates them to co-create change.
WORKSHOPS & ENGAGEMENT
Engagemend and education are crucial aspects to mastering change. Systemic change only happens through participation. Communication connects people in participative processes.
In different engagement formats for leadership, teams and diverse stakeholders groups ecosustom equips you with what you need to involve people in your change process.
May it be a communication training for a leader who wants to inspire change, a team workshop to cultivate a change culture, or a strategy co-creation process – we will find the right format for you.
COMMUNICATION STRATEGIES
Sustainability, systemic change, a regenerative economy – complex issues demand thoughtful communication across diverse channels and formats, broken down and explained to different audiences.
ecosustom develops holistic communication strategies integrating a perspective change to put yourself in the shoes of your target group, an understanding of the risks and opportunities of today's issues and a creative approach to content creation and storytelling.
STORIES & CONTENT
We rely on facts to communicate the challenges of our time. However, facts do not build bridges between content and people.
It is stories that inspire us, touch us and have meaning. This does not mean that you have to be sentimental. It means to focus on people.
ecosustom supports you in creating stories that have a meaning. With this, you take your target audiences on a journey with you, may it be through webiste copies, campaigns, social media content or else.
REFERENCES
"Gianna helped us build a strong narrative for our mission to make tourism businesses in Schleswig-Holstein more sustainable. Her communication training enabled us to authentically speak about sustainability ourselves. It inspired and strengthened our team.
Anke Lueneburg, Tourism Cluster Schleswig-Holstein
WE CAN'T STICK TO BUSINESS AS USUAL.
Everything must change: Our lifestyles, our consumption pattern, the way we treat each other.
We need systemic change.
How?
How can we create new mindsets, foster innovation, let traditions go and create new?
How can actively listen to each other when everything is turned upside down?